New Challenges Require New Tools
The association sector has seen profound changes in the past few months. Association leaders have had to rethink, reinvent and deliver value using a new set of online skills and tools.
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What Are Association Executives Thinking and Doing Now?
Over the past few weeks I’ve had conversations with association executives across the country. Here's what they're telling me.
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7 Tips as You Develop Your Next Survey
Creating a successful survey is challenging. However, keeping the following concepts in mind will set you on the right path.
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Three Reasons to Use The  Net Promoter Score (NPS) in your Next Member Survey
In this article we give you information on the Net Promoter Score and why it is an invaluable tool for your next member survey.
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Industry Conditions - The Current Climate
Surveys can provide a valuable snapshot of current conditions within a given market or industry. Association members or readers of an industry publication can use the information to see where they stand in relation to their peers.
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Topical "Hot Button" Issues
“Hot Button” surveys typically relate to issues that have a broad impact on an entire industry or profession such as changes in legislation or trade policy. This represents an opportunity to track awareness, response and best practices around dealing with these changes.
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Innovation Readiness and Adoption
Autonomous vehicles, artificial intelligence, robotics, blockchain technology…the pace of change and innovation continues to accelerate. This presents an opportunity to track the pace of adoption with ongoing surveys
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Business Confidence and Industry Outlook
In this blog post we talk about surveys that deal with business confidence and industry outlook. Survey results give your members an opportunity to learn from and compare themselves with other members.
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Benchmarking/Best Practices Surveys
In this post we discuss benchmarking/best practice surveys. Information derived from surveys of this type allow members to compare their results with their peers.
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Compensation Surveys
Compensation and benefits surveys provide excellent value for your members. This includes not only the individual members who can make compensation comparisons but also business owners and managers who can compare pay levels with other organizations. 
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