Associations proved their value during the pandemic. They provided members with the tools they needed to weather the storm. They were the “go to” source for information regarding: how to access funding, deal with remote work, communications and staffing issues.
As we contemplate the “next normal”, associations are trying to understand how they can maintain the engagement levels that they experienced in the recent past. But it’s not only engagement, they’re also worried about member retention and recruitment.
Many of the challenges that members are facing didn’t exist pre-pandemic. In order to stay relevant it’s necessary to understand what their frustrations and headaches are right now? What challenges do they see on the horizon? Does your association have "solutions" for their "pain points"?
A short, tactical survey that will give you the information you need right now to help your members negotiate the future. It’s a way for you to move your priorities forward by “looking down the road” rather than “looking in the rear-view mirror.”
We've conducted a lot of member surveys. We’ve taken this experience and created an approach that we call Association MemberMonitor™. Over the years, it has been tested and refined.
Click on this LINK and you will be taken to our Association MemberMonitor™ web page. There you will learn about our approach that has been developed and refined after years of conducting member surveys.
Once you’ve had a chance to review Association MemberMonitor™ give me a call at 905-465-3578 and we can talk about next steps.