Industry Conditions - The Current Climate

Industry Conditions - The Current Climate

Surveys can provide a valuable snapshot of current conditions within a given market or industry. Association members or readers of an industry publication can use the information to see where they stand in relation to their peers.

Questions in a survey of this type will typically include:

•  Challenges and opportunities

•  Areas for investment/product development

•  Productivity and innovation

•  Revenue and profit trends

•  Employment issues e.g. training/talent acquisition

•  Succession planning

Sponsors can come from a wide spectrum of product/service categories. This “high interest” content will give them exposure to a broad range of member segments.

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